SALON WEBSITE DESIGN

PAY MONTHLY WEBSITES FOR HAIR AND BEAUTY SALONS.

Our pay monthly Salon website design plans start at 

£29.99 Per Month

CONTACT ADDRESS

32-34 Gordon Road, First Floor, West Bridgford, Nottingham, NG2 5LN

GENERAL INQUIRIES

info@salonbranded.co.uk

SOCIAL MEDIA

How to Make your Salon or Clinic Stand-Out on (Locally) Google?

Most people think about “success”, in terms of Google search results, by focusing on SEO (Search Engine Optimisation) tricks like using keywords to stand out and to refine their search ability outcomes – i.e. getting their page on the first page of Google. This is traditionally the right way to stand out on Google. However, this is for businesses who want a global digital footprint. Smaller businesses can stand out on Google by focusing on local SEO success. This is about making sure their business is on local business listings or map-based results for local search queries. It may all sound technical, but in this article, we will showcase how you can stand out (locally) on Google.

Google my Business advice for hair salons

Dont just be on Google, Lets make your salon Stand-out on there!


Why Having a Local Online Presence Is Crucial for Salons?


In today’s interconnected world, as billions of people walk around with smartphones and with more consumers looking for businesses and services through mobile rather than computer-based digital engagement, the power of local digital marketing cannot be overstated. Google’s wider reach in terms of results, thanks to the hundreds of millions of local businesses receiving customer calls or billions of digital web-based engagement thanks to the power of local search results. The better the local listing, on services like Google My Business, the more they are deemed reputable from a consumer perspective.


Google listings are search results based on location query-based results that allow people to understand their local geographic area in the digital context. These listings are further augmented by user reviews whereby local people searching local businesses are allowed to post reviews based on their own lived experience. This helps to drive further search result outcomes as the algorithms utilised by Google Search will place emphasis on locality + user reviews to provide greater clarity for user search outcomes. 


Read More - Why using Google My Business Can Help Boost Local Engagement with your Salon’s Website or Social Media


How To Leverage The Power of Google For Your Local Small Business?


Head to Google My Business and sign-up today. Here is how you sign-up and get your hair salon business online, locally for listings and local search results:


  1. Sign-up for your free account – you will need to include key business information and verify your identify as the business owner.
  2. Add your business location – this means Google Maps will be able to identify your business in geographic search queries/results. 
  3. Identify your business category – make sure you mark the correct sector
  4. Input your correct telephone number – this makes it easier for people to get in touch, fast!
  5. Website – make sure you link and verify your website in your My Business account with Google.
  6. Finally, undertake final Google Business account verification – via telephone, email or via mail. Once approved, your listing will go live.


Other things to consider, make sure you upload recent and high-quality photos of your business premises. This helps to give your business a ‘real-world feel’ and helps improve consumer trust. Add your business open hours as customers are always Googling this information. Finally, encourage people to add reviews. This is a key part of the search technology used by Google, so leverage this power. 


By using these services you can help drive more people, searching locally, towards your salon business by leveraging the power of Google and My Business tools that can help you grow as a strong local business partner in your community.



By Salon Branded 22 Nov, 2023
In the modern era of technology, the beauty and grooming industry flourishes through being seen and easily accessed. As an astute salon owner, you understand the importance of staying ahead in this fiercely competitive field. One essential tool that has the power to revolutionize your salon's outreach and elevate your business to unprecedented levels is a meticulously designed hair salon website.  Maximize Your Reach: Your salon's digital presence is your gateway to a broader audience. A well-designed website optimized with targeted keywords like "hair salon" can significantly enhance your visibility on search engines. This means when potential clients search for services like haircuts, styling, or coloring, your website appears prominently, increasing the likelihood of attracting new customers. 24/7 Accessibility: Unlike a physical salon limited by operating hours, a website operates round the clock, catering to clients' needs anytime, anywhere. Whether it's booking appointments, browsing services, or purchasing products, a website provides convenience, empowering clients to engage with your salon at their convenience. Showcase Your Expertise: Your website acts as a digital portfolio, showcasing your salon's expertise, services, and talented stylists. High-quality images, testimonials, and detailed service descriptions not only captivate visitors but also establish trust and credibility, compelling potential clients to choose your salon over competitors. Appointment Management Simplified: Incorporating an online booking system streamlines the appointment process for both clients and staff. It minimizes phone calls, reduces scheduling errors, and allows clients to book their desired services effortlessly, improving overall customer satisfaction. Stay Ahead in the Competition: In an industry where trends and styles evolve rapidly, a website provides a platform to showcase your salon's innovation and adaptability. Regularly updated content, blogs, or galleries featuring the latest hairstyles, tips, and industry insights keep your audience engaged and position your salon as a go-to destination for cutting-edge trends. Investing in a professionally designed and optimized hair salon website is not just an option but a strategic necessity. It's a powerful tool that not only expands your reach but also solidifies your brand's online presence, ensuring that your salon remains at the forefront of the industry. Ready to elevate your salon's digital footprint and unlock its true potential? Contact us today to embark on the journey towards a successful online presence for your hair salon. Remember, the right website isn't just an expense; it's an invaluable asset that propels your salon towards sustained growth and success in the competitive beauty landscape.
Hair Salon Responsive Website Design
22 Feb, 2021
You’ve probably heard of responsive web design but you might not be fully informed with regards to what it actually means and what the benefits of it are. That’s what we’re going to clear up for you today, so read on to find out what we mean when we talk about responsive web design.
Is your salon using Instagram to market your services
17 Feb, 2021
Instagram is a brilliant marketing resource for hair salons and hairstylists to help promote their business and drive engagement. In this article we will highlight several key ways in which hair salons and hair stylists can leverage the power of visual marketing through Instagram.
Setting up and Using Mailchimp
By Salon Branded 08 Feb, 2021
Mailchimp is an email system that is one of the most popular in the world for email marketing. It is a tool used by many people and companies around the world and offers some brilliant features for your marketing campaign.
Using google my business with salon branded
By James White 03 Feb, 2021
Being “discoverable” is central for any business with an online presence. You might not be sure if you need an My Business account with Google, but this article will help highlight why it is critical for small businesses to use My Business and to utilise it to help drive new traffic to your website and social media networks.
setting up Facebook for your business
By James White 01 Feb, 2021
When you have a business, you need more than a website today. Facebook has over 2.6 billion monthly users and it is becoming a go-to platform for people to find local services, such as salons. If you have a salon, you can use a Facebook business page to share your business, engage with customers, and find new customers.
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